The Ultimate Guide to Become a Sales Assassin

Cognitive Bias 7 out of 25: Kantian Fairness Tendency We’ve all heard the golden rule right? Treat others as you would like to be treated. It is a pretty common rule that is adopted by most people. Personally, I am all for it and I was raised that way. But watch out! There are a few loopholes in our brains where this thinking and rule can be used against you. It relates to the treat others as they treat you instances.

Agreeability is your number one negotiation tactic. I don’t think people understand how deadly disagreeing with someone is. I mean talk about writing your own death sentence! You should always agree with people. Yes even if you disagree. This is an extremely difficult concept to understand. What does disagreeing do most of the time? Piss people off? Throw gas on a fire? Pretty much. No one likes being disagreed with or being told they are wrong. Even if they find out that they are wrong there is a build up of animosity and resentment because their pride was hurt. It happens. You must avoid doing this at all costs.

Successful people are able to let go of the past. They move on quickly because they know the longer they get held up with drama the more likely their success is to get put on hold. This ability to move on allows them to focus on things that actually matter. They are able to focus on the future instead of the past. Success can only happen when you are moving forward. Moving backward will kill all hopes for productivity and positivity.

Millennials have so much potential. Most people don’t see it but it’s there you just need to learn how to tap into it. They are starting to take up most of the workforce so it is essential to understand them. What I love about millennials is they have so much potential. They can help you take your business to places you never thought possible. Millennials can bring in new business ideas and strategies that can help your business grow. They want to be apart of a cause. Millennials are highly educated, adaptive, creative, technologically advanced, and hard working. In my experience, millennials like to have a good time. Take the fun out of things and that is when they don’t produce. The key is to get as much production out as possible while still having fun. In the same breath, millennials are very stubborn and difficult to coach. They are different. You have to inspire and motivate them if you want to unleash their potential! Why You Should Take My Advice I am a millennial mysel...

Asking the right questions can be make it or break it during a sale. More times than not, you are given a very short time-frame to determine the needs and wants of the customer. Time is of the essence and wasting it will prove costly to your success. I don’t want you to overthink this or make yourself overwhelmed. Think back to The Dark Knight. I want you to imagine yourself as Batman (first of all so you can say I'm Batman because everyone wants to say that) and your client is the Joker. Think back to where Batman is interrogating the Joker. You have to question your client just like that. You have to slap them around a little bit, beat their head in, and for the love of God if they aren't saying anything you have to scream SWEAR TO ME at the top of your lungs... alright maybe that's a little extreme ( still one of the best lines from that trilogy ). It's no where near as intense but you goal is to gather knowledge and then find the right product or service. Equippi...

Curiosity might be the biggest reasons why humans have evolved so much. It is known that humans are the most curious beings, even more so than other mammals like monkeys. Curiosity can cause us to do so many wonderful things as well as bad things. I believe this is so prevalent in our DNA because we want to know how things work, what they are like, and how we like them. The human and customer experience is becoming more and more popular. I think that people need to be more curious at times. We get in our routines, homes, and networks and stop venturing out to meet new people and try new things. Personally, I like the idea of new and exciting things. Hopefully by now we all heard the term curiosity killed the fish… or something like that at least. I don’t really agree with this term. Curiosity can be used for so many wonderful things. It’s as simple as being smart and not making stupid decisions ( more on one of the reasons why we make stupid decisions here ). Curiosity is why entr...

The option close is a simple yet effective close. It involves giving the client two options with an ask to buy. Keep in mind that you want to keep this to two… not three… not five… but two options. The reason this is important because the more options you give your clients the more confused they may get. You don’t want to get bogged down with too many options, figures, and what ifs. If the options presented are not right more times than not your client will tell you that and then you can adapt. This close is most effective when you are presenting figures in writing. I found this very effective with financing options. A closing scenario would sound something like “alright, (name) I calculated those figures for you and we have two options for you in regards to the financing terms. If you financed for the 12 months 0% you would be looking at only $292/mo (assuming it’s a $3,500 purchase) OR if you opted into our 24 months 0% you would be looking at only $153/mo, the only difference i...

Customer connection might be the most important part of the sales cycle. The sales cycle will live and die with connecting with your client. No connection equals no sale. The goal needs to be to connect with your customer any way possible. People buy from people that they like. You will be more likeable if you are connecting with your customer instead of blowing them off. Customers want a great experience. Today's society is aiming for a good cause and a pleasant experience. Also, don't just seem like you are trying to get at their money. That is the easiest way to turn a customer off. The goal is to get the sale but you have to do it the right way. Doing it the right way to takes hard work and more time. The payoff is well worth the time invested. There are a couple of important things to understand with connecting with your client. First, the customer should be talking the majority of the time. Second, connecting means understanding the reason why the client is in the ma...

There comes a time where you have to tell your clients negative information. It happens to the best of us. The interaction is great and you may be close to getting a deal closed but then your client asks a question. The answer might take all the air out of your sails and kill the whole deal. If that happens you know you’ll be as helpless as George W. Bush trying to remember the “fool me once” saying. You start to think in your head “oh no I forgot to go over this, now they are going to freak out… how could I do this?! Stupid.” At this point you have a concerned look on your face like you forgot the oven on at home that day. You give them the answer and your worst nightmare becomes reality and it kills the whole deal, making them walk. Prevent yourself from going through this because no one needs to go through such anguish. Instead, focus on what you can control. I there are a few ways to handle such situations. First, you can use humor to get your client laugh...